Freetide Creative

Our August issue has arrived ... kids + pets ! 💕 One of the highlights of this issue was our absolutely magical cover shoot featuring my sweet little Maltipoo - Waffles Dior, at the iconic Holyoke Merry-Go-Round. There is something timeless and nostalgic about this historic treasure - the music, the lights, the beautifully painted horses and watching Waffles Dior charm everyone during the shoot made it even more unforgettable. From twirling carousel rides to playful summer styling, this feature celebrates the joy pets bring into our lives and why they truly are family.
Link 🔗 in bio for the full story + more . photography 📸 : Ally Montemagni Ally | Social Media Strategist | Creator | Photographer
location 🎠: Holyoke Merry-Go-Round

🍂 Fall mini sessions are officially open!

If you've worked with me before, you know fall is one of my busiest seasons. As my business has grown, I've had to find a better way to manage my schedule while still giving every client the experience they deserve.

This year, instead of scheduling sessions all over Western Mass, I'm setting aside three dedicated mini session days at three of my favorite locations. It's a much smoother process for everyone and helps me spend less time driving and more time behind the camera.

If you're one of my returning families and don't see a date that works for you, send me an email. I can't promise I'll be able to fit everyone in, but I'll absolutely see what I can do.

If you have any questions about the locations, the booking process, or anything else, please email me at [email protected]. Email is the best way to reach me during the busy fall season, and it helps make sure nothing gets lost in my texts.

I can't wait to see so many familiar faces and meet some new ones this fall!

Book here: https://freetidecreative.pixieset.com/booking/fall-mini-session

The appreciation goes right back. I truly love getting to play a role in supporting Rick’s Place and the invaluable work they do for our community.

We want to send a shout-out to our incredible friend, Ally Montemagni at Freetide Creative. ❤️

Through her lens, she's captured the connection, love, laughter, and, most importantly, the stories that make Rick's Place so special.

Thank you, Aly, for generously sharing your time, talent, and heart with our community. We are truly grateful for you! 📸❤

Just a few things that live rent free in my head. Heavy on the Meta Business Suite working.

One shoot is bright and playful.
The next is dark and moody.
Then it’s clean and editorial.
Then colorful product photos.
Then warm and cozy.

So... what’s the common thread?

They all fit the brand they’re created for.

The goal isn’t to make every client look like my brand. The goal is to make every client look like the best version of their brand.

That doesn’t mean I shoot every aesthetic under the sun. I work with brands that align with my style and expertise, then tailor the creative direction to fit their identity, not mine.

Because consistency doesn’t always mean every gallery looks the same. Sometimes, consistency means every gallery feels intentional.

Your content should feel instantly recognizable to the people you’re trying to reach. Every color, location, angle, and edit should support the story your business is telling.

That’s what branding photography is really about.