AtlasMD

We had a great conversation with about how the future is .

If you're a small business, combinging direct care and direct insurance can be a huge benefit to your employees.

If your a Family Physician, direct care offers improvements in affordability and accessibility that your patients are looking for.

Charge less, earn more: A family doctor's case for direct primary care | Medical Economics AtlasMD's Josh Umbehr, M.D., has run a direct primary care practice since 2010. He makes the case that the economics are simpler, and the medicine is better, than most physicians realize.

Ever wished your doctor just had more time for you? That's the whole idea behind what we do. ❤️

Our co-founder, Dr. Josh Umbehr, sat down with Medical Economics to talk about the real economics of direct primary care — and why this model is better for patients AND doctors.

The heart of it is simple. Instead of squeezing visits into seven minutes to satisfy insurance billing, Dr. Umbehr explains: "In this model, I can spend an hour with the patient, talk to a specialist afterward, email the patient back."

That means care built around relationships, not paperwork. It also means real savings for our members — "cheaper meds, better lab pricing and doctor-to-doctor telemedicine consults" — because keeping you out of a broken, expensive system is often the best thing we can do for you.

We're proud of the model we've built here, and we love getting to practice medicine this way.

Read the full conversation 👇

'A shoestring and a stethoscope': Atlas MD's Josh Umbehr, M.D., on the real economics of direct primary care | Medical Economics Atlas MD co-founder Josh Umbehr, M.D., who has been in direct primary care practice since 2010, explains why he thinks the model is closer to mainstream than most physicians realize.

What if your doctor had time for you — really had time?

Here's something most people don't know: the average physician spends two hours on paperwork for every one hour they spend with patients. Not because they want to. Because the system requires it.

Direct Primary Care is built differently.

Instead of billing insurance companies, DPC practices charge a simple monthly membership — typically less than a gym membership or a streaming subscription. In return, patients get:
✅ Unlimited primary care visits
✅ Direct access to their doctor — text, call, same-day appointments
✅ Transparent pricing on labs and medications (often at wholesale cost)
✅ A physician with a smaller patient panel who actually knows your name and your history

No surprise bills. No hour in a waiting room for a five-minute appointment. No filing claims and waiting weeks to find out what you owe.

This is what care looks like when it's built around you, not around billing.

We just published a breakdown of how DPC changes the structure of healthcare from the inside out — and why it's growing by 83% over the last five years.

Read it here 👉 https://blog.atlas.md/2026/04/when-care-is-direct-everything-changes/

Have questions about Direct Primary Care? Drop them in the comments — we're here for it. 💬

When Care Is Direct, Everything Changes | Atlas.md | EMR Software for Concierge Medicine That distinction matters more than it sounds, because once billing becomes the center of the system, everything else begins to orbit around it: 

What if going to the doctor was as easy as going to the grocery store? 🛒

I've been saying this for a while: the healthcare system isn't broken for lack of technology — it's broken because it's been designed to be complicated.

Direct Primary Care is changing that.

I sat down with Healthcare Rap to talk about how DPC can save families $1,000 a month — and why "too good to be true" doesn't hold up in a world of self-driving cars and space tourism. 🚀

🎙️ Listen here

Can Direct Primary Care Save Families $1,000/Month? (#488) | Josh Umbehr, MD Healthcare shouldn't feel like solving a puzzle. It should be as simple as going to the grocery store — you know what you need, you know what it costs, you walk out the door. That's what we're building in Direct Primary Care. I was on the Healthcare Rap podcast this week talking about something th...

$28.8B improper payments could fund $600/yr DPC for 48M adults.

That's enough to cover the total population of the 23 smallest U.S. states (~46M people).

www.beckershospitalreview.com

What if your doctor had time for you again?

That’s the promise of Direct Primary Care—and it’s already working.

Conversation with DrPeterCrane on how removing insurance from primary care changes everything.

DMD #61 | Direct Primary Care: Fixing Healthcare by Removing the Middleman with Dr. Josh Umbehr Podcast Episode · Doctors Making A Difference · 12/11/2025 · 41m